especially if you want that rural market to be Kerala..
> you should love the thrill of seeing buses hurling down 6 feet wide roads and missing the sales officers bike on which you are riding pillion by centimeters..
> you should like hotel clerks who look at you suspiciously when you check in late evening (which by the way is anything after 6Pm), smelling like the combined stale sweat of a football team.. and who insists that you pay up the entire amount and a little more in advance
> the smell of 'Parotta fish curry' in the morning, oily fat drenched 'puffs' for lunch, and of course the sweet smell of 'wine' in the evening should tickle your appetite, and the food smashed down on table by waiters should be the epitome of service
> after travelling for 10 days in a stretch when you come back home you should love the fact that there should be 15 days worth of cleaning up to do, that ants have eaten through the plastic jar holding your sugar and other eatables, and that the window you forgot to close meant that the rain is in your living room
> you should realize that not having paid your cable, newspaper boy and water can dude because you were absent when they came for their dues means you dont have any of these services in the following month
> and primarily you should love the fact that it is you responsibility that every mallu eats your product, and if not you forcible feed your distributors
